Vivid Sydney

Logo and Event promotion – Madison Technical College

Vivid Sydney is a spectacular event in Sydney, Australia. During the three week long event, the city is transformed with light sculptures, live music in venues across the city, and game changing ideas about the future.

The thought behind the logo and promotion is based on the Sydney Opera House which is then lit up with designs on the panels during these weeks. It is kept geometric to reflect the technology side of things. The logo in chalk is included as promotion since Australia has a big brunch culture and chalkboard signs are often seen at cafes.

Program Used: Illustrator

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